Master of Business Administration (MBA)

HIGHLIGHTS OF THE COURSE


  • Aligned with Indian & Global Industry trends & needs
  • Nation building, Employability & Entrepreneurship boosting
  • Curriculum benchmarked with top global management institutes’
  • New Era Unique Management Specializations
  • Integration of Life & People Skills with Management
  • Designed to meet latest UGC & AICTE Year 2018 requirements & intent
  • Course Management & Delivery by Corporates & Industry Experts

 

COURSE CONTENTS


1) Neuro Linguistic Programming (NLP)
2) Emotional & Behavioural Intelligence
3) Managerial Economics
4) Organisational Behaviour & Change Management
5) Business Finance
6) Choose 1 Subject from 5 Electives: Bhagavad Gita / Vedant / Ahstanga Yoga / Mahabharata - Management Lessons / Business Acumen, Decision Making & Professionalism
7) NCCC - Chose any 1 Option out of 3 I. Swachcha Bharat Abhiyan Activity (100 Hrs) // II. Participation in College Activities: Cultural / Sports / Conferences // III. MOOC: Data Analytics / Big Data / Deep Learning / Artificial Intelligence
1) Strategic Marketing Management
2) Strategic Human Resources Management
3) Strategic Operations & Supply Chain Management
4) Project Management
5) Business Strategy
6) Practical/Field work - NLP & Behavioural Flexibility (4 Hrs / Week - Inside Class in a Group & 4 Hrs / Week - outside Class as a Field Work. Total - 8 Hrs / Week)
7) NCCC - Chose any I Option out of III: I. Swachcha Bharat Abhiyan Activity (100 Hrs) // II. Participation in College Activities: Cultural / Sports / Conferences // III. MOOC: Data Analytics / Big Data / Deep Learning / Artificial Intelligence
1) Indian Ethos & Business Ethics
2) Corporate Governance & Risk Management
3) Interpersonal & Business Communication
4) Elective options as per specialisation
5) Industry Internship & Report Submission
1) Elective options as per specialisation
2) Elective options as per specialisation
3) Elective options as per specialisation
4) Choose 1 Subject from 5 Electives: Entrepreneurship & Innovation / Business Planning / Global Citizenship & Humanity / Intellectual Property & Business Law / Legal Aspects of Business
5) Choose 1 Subject from 5 Electives: Lean Management/ Diversity & Inclusion in Workplace/ Knowledge Management/ Industry 4.0/ Digitisation: Technology & Innovation
6) Choose Industry Project as per Specialisation
7) NCCC - Chose any I Option out of III: I. Swachcha Bharat Abhiyan Activity (100 Hrs) // II. Participation in College Activities: Cultural / Sports / Conferences // III. MOOC: Data Analytics / Big Data / Deep Learning / Artificial Intelligence

 

COURSE SPECIALIZATIONS


Specializaon to be chosen at the end of 2 Semester. First 2 semesters are common in all the MBAs except, MBA in Life Management & MBAs related to Entrepreneurship. There are 6 Specialization subjects spread over 3rd & 4th Semesters.

An exclusive ‘Key Account Marketing’ Specialization which is in high demand in large corporates & MNCs. Key Account Marketing is a strategic marketing function which manages large accounts for the company & it encompasses many strategic & relationship domain subjects as against regular marketing & sales specialization function subjects.
Specialization subjects in ‘MBA in Key Account Marketing’
1) Consumer Behaviour
2) Customer Relationship Management
3) Digital Marketing
4) Key Account Marketing
5) Advertisement, Promotion & Branding
6) International Marketing
An exclusive ‘Learning & Development’ Specialization which is in high demand in corporates, training & consulting companies. Learning & Development is a specialized function in Human Resources, which focuses on Employee Development, Training, Talent Management & Succession Planning. It encompasses many core subjects as against regular HR specialization subjects.
Specialization subjects in ‘MBA in Learning & Development’
1) Learning & Development
2) Balanced Score Card
3) Talent Management
4) Succession Planning
5) Employee Engagement
6) Coaching & Counselling
Currently, in India, Communication degree is mostly related to Journalism & Mass Communication, wherein, there are limited career opportunities in large corporates related to Manufacturing & IT sector. Large corporates & MNCs need professionals who are qualified in organizational level & corporate level communication, wherein, in India there is a shortage of such professionals. Corporate communication is of a strategic in nature & hence, a professional with good acumen of corporate strategy, organizational culture & behavior is in a better position to succeed in this function. Large corporates & MNCs are also looking for professionals with corporate & business strategy development & execution know-how. Currently, only select few institutes like IIMs are developing Strategic Management professionals & hence, corporates face shortage in supply. This specialization degree is a step towards bridging the demand – supply gap in India in Corporate Strategy & Corporate Communication domain.
Specialization subjects in ‘MBA in Corporate Strategy & Communication’
1) Corporate Strategy
2) Corporate Reputation & Corporate Branding
3) Corporate Communication
4) CSR & Sustainability
5) Corporate Culture
6) Mergers, Acquisitions, Joint Ventures & Restructuring
A unique ‘Project Management’ Specialization which is aligned with the Nation’s priorities – ‘Make in India’ and, ‘Infrastructure & Smart Cities Development’. PMI, USA has conducted an international survey & has estimated 7,000,000 jobs creation in India in Project Management domain during the period of Year 2017 to Year 2027. There is a great demand for Project Management professionals in India across various sectors like IT, Manufacturing, Services & Infrastructure. This specialization is a step towards bridging this demand – supply gap with a professional training with a bachelor’s degree.
Specialization subjects in ‘MBA in Project Management’
1) Leading Cross Functional Teams
2) Project Planning & Scheduling
3) Project Execution, Control & Communication Management
4) Global New Product Development Project Management
5) Project Quality & Risk Management
6) Large Scale Project Management - Smart Cities & Digitization
Corporate finance is the division of a company that deals with financial and investment strategic decisions. Corporate finance activities range from capital investment decisions to investment banking. Investment Banking is one of the highest paid professions in the world. All MNCs & large corporates with multiple businesses need Corporate Finance professionals. Corporate Finance specialization has much better earning & career prospects compared to basic Finance & Accounting Specialization.
Specialization subjects in ‘MBA in Corporate Finance’
1) Cost & Management Accounting
2) Business & Corporate Law
3) Corporate Finance
4) Auditing & Reporting Processes & Standards
5) Investment & Portfolio Management
6) Management of Financial Services
Digital Economy or the Internet Economy is increasingly influencing our social and economic activities and even the way we live. The internet and its accessory activities including Information and Communication Technologies have given birth to new products, services, jobs, enterprises and even markets. World’s largest firms – Google, Facebook, Alibaba, Amazon, all are from the digital world. Besides the internet and the internet of things, several new inventions are about to alter the way we live and economically engage. Artificial intelligence, machine to machine communication, robotics, big data, cloud computing, 3 D printing etc. And, more importantly, our Nation’s priority is digitization through Digital India initiative. This degree aims to offer great career opportunities to graduates in managing Digital India & as well, create international opportunities for them, if not in technical & software domain, but in overall management domain as implementation & management of digital technologies require great amount of understanding & management know-how related to Digital Management.
Specialization subjects in ‘MBA in Digital Management’
1) Digital Management
2) Digitization - Technology & Innovation
3) E-Business & Digital Transformation
4) Digital Sales, Online Retail & eCommerce
5) Big Data & Business Analytics
6) Industry 4.0
An exclusive ‘Lean Management’ Specialization which is aligned with the Nation’s priority – ‘Make in India’. Many foreign corporates are investing in Indian manufacturing sector & they need trained professionals, especially in Lean Management, which encompasses, not only Manufacturing & Supply Chain Management but also all domains of management including support functions. This is necessary to make overall Indian production / operations cost competitive, while utilizing the resources optimally & through all possible means of waste elimination. A professional in Lean Management is highly sought after in manufacturing industry & now, even in services industry, there is an increasing recognition of Lean Management principles.
Specialization subjects in ‘MBA in Lean Management’
1) Manufacturing as a Strategy
2) Lean Manufacturing
3) Toyota Production System
4) Lean Manufacturing Processes & Techniques
5) Lean Manufacturing Implementation
6) Lean Management
Corporate Compliance & Ethics is an emerging field with great career opportunities in large corporates & MNCs. Compliance Officer is as good as a mandatory position under corporate governance guidelines. There are various survey reports from consulting & research firms like Deloitte & E&Y stating great demand Compliance & Ethics professionals in India. This specialization degree is a step towards meeting a growing demand for Compliance & Ethics Officers.
Specialization subjects in ‘MBA in Corporate Compliance & Ethics’
1) Corporate Compliance
2) Compliance Laws & Regulatory Environment
3) Code of Conduct & Professionalism
4) Compliance Control Systems & Investigations
5) Cybersecurity & Privacy
6) Risk Management
India is the first country in the world to make Corporate Social Responsibility (CSR) mandatory, following an amendment to The Company Act, 2013 in April 2014. Businesses have to invest part of their profits in areas such as education, poverty, gender equality, and hunger. This has created a great demand for CSR professional in India, but, there are hardly any formal educational degree courses available in this domain. This specialization degree is a step towards meeting a growing demand for Corporate Social Responsibility Officers.
Specialization subjects in ‘MBA in Corporate Social Responsibility’
1) Corporate Social Responsibility - Growth & Challenges in India
2) Environment & Sustainability
3) Legal & Ethical Aspects of CSR
4) Innovating in Partnerships & Social Impact
5) CSR: Project Management, Measurement & Communication
6) CSR: Global Business, Diversity & Human Rights
Entrepreneurs make waves, they shake things up, and make things better. This specialization has been designed to help students funnel their passion into action by imparting the fundamentals of the dynamic process of innovation: crafting something unique, adding value by applying an innovative mindset, taking calculated risks & creating businesses. Governments around the world advocate entrepreneurship as essential for prosperity because it creates new business models, industries, and most importantly jobs. Entrepreneurship and innovation can also help address social problems and environmental issues like poverty and climate change. This specialization is necessary to make our India from a developing to a developed nation, by developing innovative entrepreneurs.
Specialization subjects in ‘MBA in Entrepreneurship & Innovation’
1) Creativity & Innovation
2) Entrepreneurship - Theory, Practice & Trends
3) Change, Innovation & Entrepreneurship - Indian Context
4) Business Planning - New Venture
5) Financing Business Ventures
6) Strategies for New Venture Growth & Sustainability
Life Coaching is one of the fastest growing & highest paying professions in the word. MBA in Life Management will develop specialised Life Coaches who can contribute to society through Business Coaching, Executive Coaching & Relationship Coaching. This MBA program has been specifically designed to develop an open minded & wise human being with global citizenship mindset who can add value to the humanity.
Key subjects which are part of the Life Management program are:
1) Fundamentals of Life Coaching
2) Coaching Psychology, Theories & Techniques
3) Coach Competencies
4) Relationship Coaching
5) Executive & Business Coaching
6) Marital & Couples Coaching
7) Personality & Psychometric Assessment
8) Entrepreneurship & Life Skills related subjects
India is passing through the phase of demographic transition. India adds 12 million people to its workforce annually, but very few have any formal skill training. This MBA program has been specifically designed to develop skill development trainers who can start their own ventures contributing to Nation’s priority or can work as skill development trainers at Government and Privates institutions.
Key subjects which are part of the Skill Development & Entrepreneurship are:
1) Innovation & Entrepreneurship in India
2) Educational Content Design & Development
3) Teaching, Training & Assessing
4) Marketing for Entrepreneurs
5) Financing Business Ventures
6) Interpersonal & Business Communication
7) Introduction to Skill India - Sector Skill Councils
8) National Skill Qualification Framework (NSQF)
9) Counselling, Coaching & Mentoring Skills
10) Practical: Training Assignment with Skill Council / ITI
Social entrepreneurs drive social innovation and transformation in various fields including education, health, environment and enterprise development. They pursue poverty alleviation goals with entrepreneurial zeal, business methods and the courage to innovate and overcome traditional practices. A social entrepreneur, similar to a business entrepreneur, builds strong and sustainable organizations, which are either set up as not-for-profits or profitable companies with a social cause & social impact. Today, India needs many skilled personnel who will work for the upliftment of the society with their innovative social entrepreneurship skills. This MBA programs precisely aims for it.
Key subjects which are part of the Skill Development & Entrepreneurship are:
1) Social Psychology
2) Social Entrepreneurship
3) Citizenship & Social Theory
4) Social Policy & Economics
5) Livelihood Management - Indian Context
6) Environment & Sustainability
7) Marketing for Social Entrepreneurs
8) Business Plan Development for Social Sector
9) Finance for Social Entrepreneurs
10) Management & Governance of Social Enterprise
11) Social Engineering & Project Management
12) Corporate Social Responsibility
13) International Social Development
14) Stakeholder Engagement & Social Audit
15) Practical: Community Development / Social Impact / Social Work / CSR Project

 

ADMISSION INQUIRIES


You can fill up the inquiry form here or email us at admissions@mastermylifeedu.com

Ms. Kanika Malik (Student Counsellor – JIMS) +91 7291 983 430

Mr. Hemant Lawanghare (Program Director) +91 7350 500 404

If you Have Any Questions feel free to ask