How to Choose the Right Coaching Education Program?

How to choose the Right Coaching Education Program
‘Who’s the best teacher? What’s the best school for the course I want to pursue? Who’s the right professor I can take guidance and learn from?’ There are some of the major questions we’ve all asked during our education journey.
Now that you’re aspiring to be on the other side, that is, on the “being a coach” side, you know the importance of being the best in your specialization.
The immediate step you take is to look for the right coaching program. For any coach aspirant, choosing a coaching education institute that’ll help them become the best is a journey. There are crucial factors involved such as the quality of your education and training, your career prospects as a coach and your expertise as a coach in the space.

Did you know?

As of December 2022, there are a total of 2,666 ICF-accredited institutes for coaching education. Out of these, only 407 institutes are accredited for comprehensive coaching education – ACTP Level 2. Out of these 407, only around 10 institutes operate at a global level offering a diversified top-quality skill development-oriented comprehensive coaching education.
To make your process of finding the top coaching programs, we researched and finalized a list of 5 top and global-level coaching education program providers:
  1. iPEC Coaching
  2. Co-Active Training Institute (CTI)
  3. Erickson Coaching International
  4. MasterMyLife EQ Education (MML)
  5. CoachU
These are all globally recognized institutes with successful alumni and amazing communities. However, your needs are the top priority, and you should weigh these options based on the outcomes you desire.
‘Okay, I understand, but how do I categorize them?’, would be your immediate question. We understand. To make it further easy, we listed a few guiding pointers that’ll help you find all the answers you’re looking for.

To make your job further easy, below are the guiding pointers -

  • If you are looking for the top coaching program and are ready to invest over USD10,000.00 in your coaching education, then either of the first 3 institutes listed above will be a good fit for you.
  • If you are looking for custom-made specific coaching solutions for your organization, then the 5th institute, CoachU might be a good option for you to consider.
  • If you are looking for a comprehensive coaching education and a support system for your ICF credentials & coaching practice, then the 4th institute – MasterMyLife EQ Education (MML), might be the best option for you.
Now that you better understand what each of the above coaching institutes offers, let’s get to the next important part. “How do I choose the best professional coaching certification programs?” For this, we suggest you take time to do the activity below.

Here are the 10 steps to help you choose the right coaching education institute:

  1. Determine your specific goals, needs, and investment budget and write them down.
  2. Research and talk to at least 2 to 3 of your shortlisted institutes. Weigh them with respect to your goals and needs.
  3. If you are analysing other than the above-stated top coaching programs, check whether they are accredited by ICF for level 2 ACTP coaching education. To know more about ICF level 2 ACTP coaching education & accreditation, please refer to –
  4. Do check the support the institute provides for getting your credentials from ICF, completing your coaching practice hours and establishing your coaching business.
  5. Do check the coaching education program’s curriculum for its comprehensiveness. Check for the necessary inclusions, such as competency development in the essential domains of Emotional Intelligence, Positive Psychology, Group / Team Coaching and coaching specializations.
  6. Do check for the practical skill development component, i.e. Practicum of the program. How many observed coaching sessions are included in the program? How many coaching call assessments will be provided to you? Keep in mind these major factors while researching.
  7. How many hours of the accredited coaching education certificate will you get? NOTE: The minimum hours needed at the PCC level are 125, and the maximum possible hours are 175. The more accredited hours, the better.
  8. What is the curriculum of and the number of hours of Mentor Coaching integrated into the program
  9. Check the credentials of the faculty & mentor coaches. Does the institute offer diversified international faculty, ICF PCC marker certified assessors and mentor coaches? How many PCC & MCC coach faculty coaches do they have and are their profiles listed on the institute’s website?
  10. Consider the delivery format of the program. Coaching education institutes offer programs in different formats – online, in-person, or a combination of both. Please check if the program duration, session timing and the language program is delivered are convenient for you. Consider which format would work best for you, based on your learning style, schedule, and location.
You can choose the coaching education institute that fits your goals best by considering the above 10-pointers. Having these answers provides you with clarity and helps you make a more informed choice. Thereby enabling you to become a competent & successful coach and get the best value from the investment you will be making in coaching education.

We hope these help you find what you’re looking for. If you have more questions or want to get insight, we offer free one-on-one clarity calls. You get to connect with a clarity coach and gain clarity on whether you can become a successful coach, which  coaching education program suits you and what are the next steps?. A clarity coach can also connect you with existing coaches who can guide you with their practical experience. This consultation is available to you free of cost.

Who’s a clarity coach? Why speak with them? A clarity coach is someone who’s a coach themselves and possesses experience in the field. Because you’re on a journey to becoming a coach and need help deciding on a program, a conversation with an expert will be certainly helpful.

Got questions on what coaching education program fits you best? What are the next steps to take? Need advice from been-there-done-that coaches? Book a free Clarity Call.

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Deepak Varma is the creator of the accredited diploma in Speakology™ program. An Ikigai™ Coach, Deepak is a renowned keynote speaker and also a healer who has developed the healing technique, “Healify” which taps into the subconscious of the individual to holistically heal his clients. His free e-book on Ikigai can be downloaded at

He has conducted more than 3000 workshops across 10 countries, trained 35000+ individuals from more than 75 organizations. He has authored the best selling book “The Joyful Quotient” in 2019. Deepak is a master Udemy trainer with 4000 students, and growing every second, spread across the globe. He is also the co-founder of Entrepreneurs International, a learning and networking platform with executive members from 30 countries across the globe.

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Anita Sachdev is an Intercultural consultant, leadership coach and a thought partner A globally seasoned business professional and an Award Winner ICF-PCC certified coach. Anita’s versatile leadership experience spanning over four decades across multiple industries, countries, and cultures to enable coachees to bust through their mental blocks and transform them into dynamic, confident decision makers. Besides coaching business leaders, I support clients during life transitions, ignite ambition, and propel growth by freeing  their minds to boldly embrace new opportunities with unwavering certainty.  My  group coaching programs support “Career Pathfinders” and Women to “Step into the Spotlight” have gained global recognition.

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